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Are you considering exhibiting in a 10×20 or 20×20 foot booth space at an upcoming trade show? Do you wonder how to make the best use of this size tradeshow exhibit space to garner more attention and better results, and not just spend more money? Here’s why some of our clients chose to step up from [...] There are exciting new graphic design options for the Xpresssions Snap tension fabric tradeshow booth and event display systems from Imprinted Originals! In addition to full color tension fabric panels in Square, Rectangular, and Diamond shapes, we now offer: Sheer fabric panels Any shape can be printed on either original [...] Truth be told, I’m kind of a geek. I worked in tech on software design for years. For the last 8 or so years, my business has been about helping others make a big, effective splash in tradeshows and events. So with opportunitiles to combine face-to-face event marketing with tech stuff – I geek out. [...] How Can You Handle Talkative Tom’s and Chatty Cathy’s? When you are at a tradeshow, convention or other event, your most valuable assets are time and focus. You need to invest them well to succeed, either as exhibitor or as attendee. Having tactics to help you disengage from conversations, at the right moment, is as important as [...] It’s Springtime, outdoor events are here or coming soon, and our most popular imprinted 10 foot tents are on sale! We now carry 3 different levels of tents: The standard Event Tent, which has been a workhorse for years. The Deluxe Tent has a crank to maintain canopy tautness and finger-friendly push button adjustment of telescoping legs. The Premium [...] Which part of the iceberg is dangerous? I often say to clients, and when presenting to tradeshow newbies: thinking about a tradeshow or conference in terms of “the day of” is like thinking about an iceberg in terms of what you see above the water. It’s only the tip of what’s going on, and if you avoid [...] Within the last 8 days, I was both an attendee - at the key annual tradeshow for the tradeshow industry, Exhibitor2011, and an exhibitor – at the SCWBEC Expo, a local show of women business owners. As different as the shows were, what they had in common is what makes tradeshows so [...] Are QR codes just a fad — or on their way into the mainstream? How can you use them to turn that glance from a prospect into meaningful engagement at your next trade show, conference, and other face-to-face event and move them down your sales pipeline? Here are my suggestions for both event organizers and exhibitors, [...] |
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