STEP RIGHT UP …. TO A NEW LEVEL OF PRESENTATION!
Skillfully used banter, a winning personality, and an engaging manner are all tools the smiling woman uses to draw people into your booth.
Then she presents a carefully crafted demonstration of your new product or most profitable service – as she has at regular intervals, unflaggingly and [...]
Congratulations! You’re planning ahead on how to improve your trade show marketing.
Now. How to get prospects into your booth?
First, a few no-no’s we’ve mentioned in tips before:
Don’t create a moat between yourself and attendees with a table at the front.
Don’t let your staff sit down, huddle together or otherwise signal disinterest.
Don’t let a graphics [...]