Not Green Enough For a Green Show?

When is green not green?

Recently a client told me about a “green product” tradeshow for businesses to showcase for purchasing agents at a large local governmental facility.

When I wrote for information about participating, I received a reply that said that, based on our website, our products are not green.   I was flabbergasted.   Then I realized, [...]

ELEMENTS OF TRADESHOW PLANNING

Tip of the Iceberg

Are you new to tradeshows or having a tough time getting the results you’re looking for?

Success starts with understanding one key secret: the time spent at the show is only the tip of the iceberg.  Success or failure depends on what you do after and – especially – before the show.

Exhibitors with [...]

USING PROFESSIONAL PRESENTERS TO ATTRACT QUALIFIED LEADS

STEP RIGHT UP …. TO A NEW LEVEL OF PRESENTATION!

Skillfully used banter, a winning personality, and an engaging manner are all tools the smiling woman uses to draw people into your booth.

Then she presents a carefully crafted demonstration of your new product or most profitable service – as she has at regular intervals, unflaggingly and [...]

INTRODUCING: STEP AND REPEAT BACKDROP & LOGO DESIGN PACKAGE

Step and Repeat Logo Backdrops – Now with Design

Our fabric Step-and-Repeat Display has proven to be a very popular and cost effective choice for logo-branded photo opportunities at award shows, non-profit fundraising events, association conferences, and media organizations.

These displays are great looking, extremely easy to set up, and money-saving.  Made with lightweight frames [...]

INTRODUCING - A TABLETOP WITH THE IMPACT OF A FULL DISPLAY!

The Xpressions Salesmate Exhibitor

Could you use a tabletop with huge impact?  Our Xpressions Snap Salesmate Exhibitor grabs attention even though it is super compact for traveling, weighs only a few pounds, and sets up in seconds.

As with all our Xpressions Snap displays, the full-color dye sublimated stretch fabric panels come attached to the [...]

HOT PROMOTIONAL MARKETING TOOLS FOR TRADE SHOWS

Inspired by a trip to the largest promotional products tradeshow on the East Coast – ideas for more impact for YOUR brand at YOUR trade shows (besides the booth):

#1 – Electroluminescent Illuminated Branded Apparel

Definitely an “eye-catching” idea: a T-shirt or Cap branded with your logo in lights which flashes to the beat of [...]

DOES GOING GREEN AT TRADE SHOWS NEED TO COST YOU GREEN?

Do you care about the environment? As well as your budget?

If you’re like many, you want to say yes to both, and yet believe you must make trade-offs between “being green” and “saving money” when it comes to trade shows and events.

There is a lot you can do that is “eco-friendly” without extra cost. Even [...]